Yintoni isicwangciso?

Yintoni isicwangciso? Eli gama lisoloko liphazamisekile ngenxa yesilinganiselo esicetywayo sale ngcamango. Ngaphantsi kwesicwangciso, ngokukodwa, kuthetha umgaqo-shishini. Ukuba ukhangele le ngcamango, ngoko yiyo kanye iinjongo zeenkokheli zenkampani ezizimisele ukuzenza kwikamva.

Ukuqonda okupheleleyo ngakumbi kwesicwangciso, kufuneka uqwalasele eli thuba ngeendlela eziliqela.

Okokuqala, icebo likhokelo lwemisebenzi yezoshishino kunye nokwamkelwa kwezisombululo zangexesha elide. Okokuqala, icebo lenkampani kufuneka lichazwe ukusuka kwinqanaba leembono ezingenakunqununu okanye ngenjongo yokuseka izikhokelo zexesha elide lomsebenzi walo woqoqosho. Kule meko, inkampani inokuthi ithetha amabhizinisi okanye imibutho, iiyunithi okanye amasebe. Nangona kunjalo, ngaphantsi kweliphi igama liyunithi yoshishino, iqhinga lophuhliso kufuneka libandakanye izigqibo ezilungiselela isakhiwo saso sakhiwo kunye nesenzo esicetywayo.

Iingcali ziqaphele ezimbini iingeniso eziphambili kule nkcazo yecebo. Eyokuqala kukuba ba malunga nezigqibo ngokwabo kunye neenkqubo zokumkelwa kwabo, kwaye kungabi ngocwangciso. Emva koko, kungakhathaliseki ukuba kukho isicwangciso, izigqibo ziya kwenziwa rhoqo. Inzuzo yesibini ibonakaliswe kwizinto eziphambili zenkampani. Azikho zonke izicwangciso ezijoliswe ukuba zizaliswe, ngoko icebo linika ithuba lokunciphisa ukungqubuzana kweminqweno kunye nokunciphisa imiphumo yabo engalindelekanga.

Ngokweenkcazo zokuqala zesicwangciso, isigqibo sokuba yinkokheli kwintlangano ayiqwalaselwe njengeqhinga. Esi sinqumo, sinokuthi, sinokubakho kwicebo elicwangcisiweyo.

Ukuqulunqa, isicwangciso ngumsebenzi ongakhokelela kwiziphumo zekhonkrithi, ezinokuthi zenzeke okanye zenzeke.

Ngaloo ndlela, inkcazo yokuqala ichaza isicwangciso siphi isicwangciso. Nangona kunjalo, isicwangciso siphuhlisiwe njani ukuze amathuba okufumana umphumo oyifunayo aphezulu?

Lo mbuzo uphendula impendulo yesibini, ebonisa ukuba isicwangciso esivelele siqhinga esahlukileyo. Kuya kuzisa iiprosenti kuphela xa izigqibo ezithathiweyo zifani nakwezo zikhuphiswano. Ngexesha elifanayo ukungafani - akuthethi ukuba kuthetha ukuba ngcono.

Imodeli yoshishino yenkampani inokulungiswa kwiimarike kuphela xa ikhuphisana. Ngoko ke, yintoni enokuba yinto ekhangelekileyo yolu okanye umzekelo kumthengi? Oku kungaba yinto emveliso engcono, okanye amanani aphantsi okanye inkonzo engcono. Ngokwalo, igama elithi "elona lihle" lisoloko lithetha "ungathandi abanye".

Ukugcina inzuzo ixesha elide, akufanele kube lula ukuphinda. Ukuxelisa kwakhe kufuneka kufuneke utyalo-mali obalulekileyo ukusuka kumashishini. Kwaye ngelixesha abanokubambisana nenkokheli, uya kuthatha isinyathelo esingaphambili kwaye anikezele into engcono.

Iimpendulo eziqhelekileyo kumbuzo othi: "Yintoni isicwangciso?" Unokufumaneka kwiincwadi ezizodwa, eziqulethe isiseko esisiseko, okanye esisigxina, esicwangcisiweyo kunye nokuvavanywa kophuhliso loshishino. Zibonisa iindlela ezahlukahlukeneyo zokwandiswa kwemisebenzi yenkampani enxulumene neenguqu kwizinto ezilandelayo: imakethi, imveliso, imboni kunye nobuchwepheshe. Ngamanye amacandelo adwelisiweyo angaba kwindawo ekhoyo okanye entsha.

Ngeli xesha, isicwangciso seengcali zixabisa iipropati ezimbini eziphambili zentsebenzo. Ukuze uhluke kancinci, kuyimfuneko kwaye usebenze ngokwahlukileyo kunabakhuphiswano. Kwaye, ngoko ke, umntu kufuneka akwazi ukwenza izigqibo ezinesibindi, inselelo yokucinga ngemveli.