Iqela leenkampani "Ochakovo". Utshwala eMoscow: isishwankathelo, iimveliso

Ibhiya kunye neziselo ezihlwahlwazayo ezithandwa eRashiya. Ngokutsho manani, liyanda inani baseRashiya sikhetha yemiyinge zasekhaya. Kuye ngaphantsi yokwenza ntlekele, kodwa ibe kukutshintshwa kokwenziwa kuqala umsebenzisi. Abathengi banomdla kakhulu kwiinkampani zasekuhlaleni kunye nempahla isiqwenga engqinelanayo izithethe zasekhaya. brand Russian ngaphandle capital langaphandle yi "Ochakovo" - producer yebhiya, ezithambileyo iziselo, libya-notywala cocktails kunye newayini.

"Ochakovo" - iqela iinkampani phantsi brand eyodwa

Iqela leenkampani "Ochakovo" kuboniswa emarikeni iinkampani zilandelayo:

• utshwala e Krasnodar, eMoscow, Penza, Tyumen;
• umhlaba wezolimo, apho kulinywa yaye alungiswa izinto iimfuno imveliso;
• izidiliya kunye neendawo zemveliso ukwenzela ukuvelisa iwayini yabo;
• isakhono icandelo zesiselo le: million 260 decaliters ngonyaka.

Ukususela ekuqaleni ukuya namhlanje

"Ochakovo" (utshwala), yasungulwa ngo-1978, ngomhla olwandulela kweMidlalo YeOlimpiki ngokubaluleka. Injongo yale nkampani yaba imveliso iziselo iimbaleki. Nomnikelo wokuqala ayivalele kumzi-mveliso, yaba ibhiya "Zhiguli", "Indlebe yeRhasi", "Capital". Ukususela ngo-1979, amandla emveliso yongeza imigca ezibhotileni nezihlwahlwazayo ezithambileyo "Pepsi umzimba" "Fanta".

Ezandleni zabucala, inkampani lidlulile ixesha uluhlu kuqoqosho kwimarike Russian. Inkxalabo "Ochakovo", okokoko yathi yasekwa, bekusoloko 100% zasekhaya ngexesha uphila abathengisanga isabelo esinye nkampani ukuba kwiinkampani zangaphandle. Ukuziqhelisa, le yindawo yokugqibela yoshishino Russian kurhwebo yeziselo utywala ethambileyo, njengoko zonke ingxenye zithengwa iingxilimbela angaphandle, kwaye inani elincinane kuphela yazo yabucala kuhlala.

iimveliso

iye yaphuhliswa Ngokuba lonke ixesha iqela "Ochakovo" inkampani, izithuthi imveliso kwaye uvelisa luhlu lulandelayo kweemveliso:

• vodka;
• iwayini;
• beer;
• cocktails utshwala;
• amanzi ayo;
• amanzi;
• Mead;
• kvass.

Zonke kwipotifoliyo asixhenxe iindidi yenkampani iimveliso, ezifumaneka kwi Ochakovo utshwala. "Ochakovo" - nelithi ezisemgangathweni kunye nokhathalelo abathengi. Kwimveliso usebenzisa izithako zemvelo kuphela izinto, nto leyo ingqinwa izatifikethi, izifundo elebhu, nentanda-bulumko yenkampani.

iziselo Traditional non-ezinxilisayo

"Ochakovo" (utshwala) waba ngumenzi phambili kvass, eziphekiweyo ngokutsho neeresiphi emveli Russian. Ihlebo a kvass ikhaya a Ukubila kabini. Ngu zokupheka zenkampani igwele wakhe ukuvumela ukuvelisa umgca iziselo yendalo iphela. Ithandwa kakhulu kwi wonke ummandla Russian Federation usebenzisa utywala emnyama "Ochakovo", wenza ngokutsho iresiphi zakudala. Le isiselo okunempilo esona sabelo yengonyama ngayo kwimarike umsebenzisi- kvass eRashiya.

Vumela umgca ibile kweziselo uquka izinto 4 kvass kunye Mead phantsi igama lebrendi "utshwala Ochakovsky" Ochakovo ". Production ikhutshwa phantsi iimpawu ezahlukeneyo:

• kvass brand "Ochakovo";
• kvass abantwana "Kvasenok";
• yenza i "kvass Russian" zemveli;
• kvass white "imfihlelo usapho";
• "Mead Mead M '.

beer

Kusukela yaqala ukuba niyinikele lweshishini imini imveliso engundoqo utywala phantsi brand "Ochakovo" (utshwala). EMoscow, ngehlobo lowe-1980, inkampani uyamkela musani kuphela zemveli yotywala lophawu, kodwa ibhiya kunye izinongo neempawu ezintsha. Total eveliswe 11 iibrand zebhiya:

1. "Zhiguli". Agaye ngokutsho ubuchwepheshe zoqobo.
2. "Iqela ekhethekileyo Zhiguli." Beer, wadala yi nemigangatho karhulumente iteknoloji efanelekileyo eSoviet, hayi ngobushushu.
3. "Irhasi indlebe." Beer iresiphi odidi, iingcali isityalo ebuyiselweyo.
4. inkampani beer brand "Ochakovo". Ifumaneka stock, "Ochakovo Original", "Ochakovo Classic", "Ochakovo okhethekileyo." Izithako zendalo amandla uhlobo nganye yotywala incasa okhethekileyo.
5. "Capital ngegolide kabini." Brand premium ngcamango sele iphuhlisiwe ukuze zisasazwe phakathi elite eSoviet. Namhlanje, "intsilelo" olufikelekayo kubo bonke abantu.
6. "Ihlebo yomenzi." beer iresiphi ilandela isithethe German zobugcisa yemveliso umqombothi.
7. "Utsala-". Imveliso Entsha - utywala ulula, ivumba hop ezichuliweyo yaye ekugqibeleni kuba mnandi.
8. Altstein. Bremen beer iresiphi ilula: imithombo, amanzi, galo. Kodwa ke izithako umgangatho ophezulu, ukwenza le beer na incasa emnandi kwaye kulula ukuba basele nabo.
9. Khalzan. Elinye iqela elitsha, nto leyo yenzelwe ukuba uluntu jikelele. Kuye bamphathele flavour ezintsha kunye ekugqibeleni kuba mnandi.
10. "Abantu." itheyibhile Ifumaneka ezineempawu umgangatho zebhiya. iindleko Low ifunyanwa ngenxa yokunqongophala iindleko zezibhengezo.
11. Radler. isiselo Beer, eziquka iinxalenye zebhiya lager kunye juice zendalo, ephelele abathandi utywala ukukhanya ukunambitheka yokuqala.

iziselo ezibandayo kunye cocktails

Utshwala "Ochakovo" eMoscow kubathandi cocktails linikezela ngoluhlu yeziselo ezisekelwe izithako zemvelo, ngaphandle kwisigcinakaliso kunye nolondolozo incasa yamandulo. Ukukhathazeka uvelisa iintlobo 5 cocktails, abanye bathanda izinto ezahlukeneyo:

1. "Sisibatha tonic", "grapefruit igin";
2. "Sidor";
3. "Three Lemon", "Three-Cranberry", "Three Currant";
4. "Classic Mojito", "Strawberry Mojito";
5. "Street".

iziselo ezibandayo kunye ayo

Ukuze ekusasazeni iingcinga yokuphila esempilweni "Ochakovo" ikhuthaza abemi ukuba ukusebenzisa lwemvelo ngakumbi yaye cocktails esempilweni non-ezinxilisayo, ngokunjalo namanzi acocekileyo. Kuba le nkxalabo iingcali Ndakhutshwa incindi amanzi, iziqhamo kunye nemifuno asebhotileni. Phantsi kwenkokhelo ka brand "Ochakovo" (utshwala), iivenkile brand abanikela izixhobo ezahlukeneyo iindidi ezintlanu iziselo, kwakunye neendawo ezimbini lwemvelo:

1. Ayo "Houdini," "Juice - Tim". Kucetywa kwi iglasi neebhotile PET, incindi zenziwa iziqhamo, imifuno, okanye imixube yalo. Ukungabikho kwisigcinakaliso, iimpawu eziphakamileyo okunesondlo, amacandelo zendalo kubenza neemfanelo ukutya usana.
2. Imifuno pickle "Ukungaziwa noHippocrates." imveliso Natural uyiguqula iluncedo ebomini ngemihla kunye noncedo emva isidlo lusilwa.
3. "Cocktail Mojito okuhlaziya." version Utywala-simahla cocktail ezithandwayo, kunye nokungabikho utywala kwenza kube kuluncedo kwaye nencasa.
4. Isiphuzo "Awu!": A iresiphi classic nezihlwahlwazayo iziselo ezibandayo lucaciswa kule asolwa: ". Extra-sawo" "Tarragon Emerald", "soda cream", "Sayan imfihlelo", "Pear Garden", Kwakhona ezi mveliso ziya isibheno abadala, njengokuba memory yobuntwana, nabantwana, njengokuba iziselo enencasa nobunempilo.
5. "Juice-Tim", usele nezihlwahlwazayo kunye juice zendalo. Kuye flavour eziliqela "Orange Ginger +", "+ Orange Mango", "carrot Orange +".
6. Amanzi "Thokoza" - ukusuka eentaba zaseCaucasus imithombo nokususa. nokwakheka elungeleleneyo ngokugqibeleleyo yamanzi yendalo. Kuza ku iinguqulelo ezimbini: ovundileyo, nezihlwahlwazayo.

iwayini

Iqela "Ochakovo" inkampani "inkampani zewayini eMzantsi 'ukuba benza ngokulinywa iidiliya ezitiyeni zabo kunye nemveliso iwayini. "Ochakovo" (weAluminiyam) inika abathandi yahluzwa esemgangathweni zisukela iwayini ezomileyo kunye nezo-sweet:

1. Iwayini YUVK lome "Muscat", "Viorica iNtonga", "Saperavi", "Chardonnay", "Cabernet", "Traminer".
2. Semisweet YUVK iwayini "Saperavi", "Chardonnay", "Cabernet", "Viorica iNtonga."

Inzuzo ephambili "Ochakovo" inkampani luthando ngenxa yomsebenzi wakhe, ukunyamekela impilo yesizwe, imveliso iimveliso ezisemgangathweni kunye nomnqweno inempumelelo eli lizwe.