"Actimel" - ncomo umthengi. Iinzuzo tywaleni iyogathi "Actimel"

Uninzi lwethu eziqhelekileyo isiselo iimveliso zobisi, ethengiswa ezincinane, zokudlala-ezifana, iibhotile kunye ubizwa ngokuba "Actimel". Izimvo ngale mveliso becala HIV. Sikholelwa ukuba "Actimel" uya kusikhusela aze asincede. Kodwa izazinzulu uthandabuzayo kusoloko wagqiba ukukhangela ukuba le mveliso ngenene ekhethekileyo. Iziphumo lwabavelisi yesiselo ngaphandle yedanisayo.

Ngubani owavela "Actimel"

Le nkampani French "Danone" sele ikhona ukususela ngowe-1919. Isaac Carasso abamisela waza wasithiya ngegama lonyana wakhe. Danone - ke uDaniyeli, kakuhle kuphela. Yasekwa ngonyaka le nkampani e Barcelona, oko izinze eParis kwaye amasebe eMelika naseYurophu. Ngowe-1992, "Danone" kufika Russia. kuqala ivenkile sokuthengisa yavulwa eMoscow, yaye ngo-1995 --mveliso lokuqala yakhe. Enterprise "Danone" uvelisa nje "Actimel", apho iinzuzo ngokuba sipapashwe ngokubanzi. Kwakhona ezaziwayo-kakuhle brand "asethi", "Danissimo", "Rastishka", "Fantasy" kunye nabanye. Yonke imveliso ezi iintlobo aziwa incasa egqwesileyo kwaye zithandwa nabantu babo bonke ubudala.

advertising owayengumbhali

Abavelisi "Danone", efuna ithandwe ngakumbi iimveliso, ndikudalile i iintengiso umxhelo nekulula ngento imveliso emangalisayo "Actimel". ncomo Customer kwakhona ndicebisa ukuba asele wabanceda nabantwana babo ukuba bahlukane ukudumba dysbiosis isisu, ukuqhina kunye kakuhle nokomeleza amajoni omzimba.

Abanye abantu bakholelwa ukuba ndinobo imveliso "Actimel" kungenzeka kangako ukuba ugule. Kodwa iingcali EFSA, ngokunyanisekileyo ukwenza ulawulo umgangatho weemveliso zisiwe emarikeni, siye babuza iimpawu ezimangalisayo "Actimel" fezekisa yokuqinisekisa. Ngenxa yoko, akukho iimpawu sverhpoleznyh zisele alufumanekanga. uvala Advertising, yaye "Actimel 'ulwazi lwakhe ezingafanelekanga okunene wafumana ibhaso edume" Golden choux khekhe. " Hi ndlela leyi, sibhengeza danonovskogo iyogurt "Marshmallow Froot Loops", ekuthiwa eyomeleza amathambo abantwana kubanceda bakhule, umemezele utshonile. Ngoku uza ukukhulula kwizibhengezo 'wobugcisa' omtsha, akusekho libalwa oomama nabantwana, kunye nabasebenzi ofisi. Bancede ukulwa lidiniwe hle zonke efanayo "Actimel". Ingxelo evela abathengi kunye novavanyo omtsha uya kukuxelela njani na oku.

Yintoni i "genie" lufihlwe ebhotileni ezincinane?

Ngokutsho nemigangatho yamazwe ngamazwe inxalenye yayo nayiphi na imveliso kufuneka ziboniswe kwi zempahla epakishwayo okanye ilayibhuli ngeqhosha. Ukuze athi ibaluleke kangakanani "Actimel", uya kuzuza okanye umonakalo emzimbeni emva ukusetyenziswa, kubalulekile ukufunda ngenyameko nokubunjwa kwayo. Ngoko ke, lo tywala iqulethe amanzi, cream, iintlobo ezimbini zobisi - skimmed yaye ngokukhawuleza engacoseleli, acid citric, iyogathi starter, iswekile, iswekile, isodiyam citrate, ezithandwa iziqhamo ntlobo, thickener E1442, neenkumbi bean gum, colorant carmine, iivithamini B6, D3 kwaye kwezinye - ivithamin C kunye lactobacilli live L.Casel Imunitass. Mhlawumbi ngayo emanzini, iswekile kunye nobisi, nokuba nonfat imiba owomileyo kwaye kungekho mntu khona. Kodwa ezinye? Yintoni "Actimel 'luncedo?

vitamins

D3

Le element lithathwe novithamini D. It is a uhlobo digestibility yomzimba umalusi calcium iphosphate of zabantu "amalungiselelo" unikezelo zabo amathambo. Ichaphazela kwakhona kwinqanaba sifo somntu, ngomhla umsebenzi emathunjini akhe, izintso, yegazi kunye nentliziyo.

Inkoliso yale vitamin isinika imitha yelanga, phantsi kwempembelelo kuwo abunjwe eluswini yabantu. Kwi indawo yesibini zabathengisi zakhe emzimbeni wethu kufuneka abanokuloba ioli. Ngomhla wesithathu - bonke ngaphandle kokukhetha, iimveliso zobisi.

B6

It pyridoxine okanye pyridoxal. B6 kuyimfuneko ukuba isebenze ngokupheleleyo zonke iinkqubo pathways, ukwetyisa kweziyi acids omzimba wethu, ukuphucula umsebenzi intliziyo, imithambo yegazi, luvo, elubengezelo yesikhumba sethu, ukomelezwa iinwele. Yifumane esinako ngokutya inyama, iitapile, isonka, buckwheat okanye ingqolowa isidudu. Kwakhona, ezininzi kule vitamin ezimangalisayo ezifumaneka amandongomane, iminqathe, iitumato, ikhaphetshu kunye ezithile kwiziqhamo, umzekelo, Imirharnate, lemons, orenji.

C

Yinto eyaziwayo kuthi ascorbic acid. Yena, njengazo zonke ezinye iivithamini, komeleza inkqubo yomzimba kwaye wabandakanyeka kwiinkqubo ezininzi eziphilayo. Abadala ivithamin C efunekayo mg malunga 100 yonke imihla. Yifumane esinako ngokutya iziqhamo, namaqunube, imifuno, wavuka yasendle.

"Actimel", ogama ubulungu ibandakanya zonke ezi iivithamini ezimangalisayo kuluncedo ngokwenene. Kuhleli ukhankanye kufuneka zingaphi ezincinane iibhotile ndisele ukuze ufumane isiphumo ngasentla.

Aromatizers, thickeners kunye colorants

On Iibhotile bhala ukuba zonke ezithandwa yi zendalo zingqamana iyogathi "Actimel". Eneneni, kwishishini yokutya ukuze nxalenye abaninzi basebenzisa izinto anevumba elinamandla zendalo ukuba avela kwezinye iindawo kwisityalo. Le zetyeleba, wavuka, vanilla, jasmine, imbewu istrawberry kunye neentyatyambo. Ukwenza ivumba imveliso ye-orenji, nepayina, icherry, cloudberry, banana, kunye nezinye ukusetyenziswa iziqhamo aldehydes zokufakelwa enuka kamnandi.

E1442 Thickener - yinto starch iguqulwe kancinane. Xa ubukho bamanzi, uqala ukudumba kwaye, ngenxa yoko, wenza eliphakathi viscous okungakumbi ibekwe. kwenzakalisa okanye inzuzo kuwo.

Carmine - oku phantse eqolo imibala ukutya. Fumana ngaphandle izinambuzane ezingemnandi abahlala cactuses kunye ezifanayo iintwala zethu. Izinambuzane zaqokelelwa, ezingomanga, bayingqushe ibe ngumgubo kwaye usebenzisa i ammonia wachacha kakhulu carmine. Idayi unika umbala ukusuka apricot luthuthu lwaseBurgundy nzulu, ngokuxhomekeke PH lokusingqongileyo. Nantsi into emangalisayo yendalo ezingaqukwanga kwi "Actimel". Inzuzo okanye ngomonakalo kwezi ongeziweyo bubonwa susceptibility ngamnye kubo bonke. Kukho iimeko apho emva ukusetyenziswa othululwayo ebantwaneni kuvela angawokubhuda.

Itshungama kesodiyam citrate

Gum ebhekisela izongezo zendalo esintu. Fumana yamgxotha iimbewu eziyimidumba yomthi carob. Isetyenziswe thickener. Ngaphezu koko, intlaka igcina kwaye iphucula umgangatho ukungcamla kweemveliso.

Sodium citrate - oko chemistry ecocekileyo. Ufumana ukusuka kwi acid citric ngokongeza noku sodium hayidroksayidi. Ekubeni kungekho nto kubhalwe ngokusesikweni iimeko ityiwe nale additive, oko ithwalelwe ukhuseleko kwimpilo. Ukusetyenziswa kwe sodium citrate kushishino yokutya ngenxa yayo ukuphucula ubumnandi. Ukongeza, yena ukubola elungileyo somfanekiso. Nantsi i "Actimel" kuqamba enjalo. Kuhleli ukucacisa imeko lactobacilli.

Lactobacilli nokwahluka kwabo

L.Casel Imunitass - oku mhlawumbi yeyona nto ibaluleke kakhulu iyogathi "Actimel". Lactobacilli baziwa, ngaba probiotics, oko kukuthi iintsholongwane eyingenelo njalo. Bona ngokwenene ukuphucula sifo, kuba bayakwazi ukuvelisa izilwa kwiintlobo ezithile iintsholongwane. Ngaphezu koko, akukho musa ukuvumela iintsholongwane yayintsholongwane eyosulela ukubambelela iindonga isisu, babavalela anda, buthi, nelawula ukuba ikheswa ezi amagciwane amabi, probiotics ayakwazi, ukuba amtshabalalise. Kwaye abaninzi luncedo ngakumbi ukwenza ezi iintsholongwane emangalisayo. Izazinzulu ziqhubeka ukuba baphande ngazo. Kungenxa lactobacilli njengoko zipapashiwe "Actimel". Izimvo abathengi abaninzi zibonisa ukuba ethululwayo kwabanceda ukubuyisela umsebenzi kwesisu, wabeka ukuqunjelwa esiswini, heartburn, qinisa umzimba uphela.

iziphumo

Le iyogathi "Actimel" ngokwenene ongeziweyo luncedo akhoyo. iintsholongwane lactic Ingakumbi ezixabisekileyo acid, ezo azifumaneki kuzo zonke iimveliso zobisi. Ekucebiseni umzimba kunye iivithamini iziqhamo ezifanelekileyo ngakumbi okutsha, amandongomane, imifuno - whichever vitamin efunekayo. Kodwa ukubuyisela umsebenzi emathunjini nangenxa kuqheleke esiswini ilungile "Actimel". Iyogurt, ezisebenzisa ngayo ukwenza ekhaya, kuluncedo kakhulu, kodwa ke inani iintsholongwane acid lactic kulo lubonakala lungahambelani kulo mgangatho ufunekayo.

Ukongeza izondlo, "Actimel" iqulethe lutho. Ngoko ke, ukuba ukunika abagulayo nokwaliwa, abantwana kunye neendidi ezithile izigulane kufuneka asele la.