Yintoni CTR nendlela yokwenza imali ukuyisebenzisa

CTR (nqakraza nge ratio) - ligama oko not translate. Le i "clickable". Eli nani kubaluleke kakhulu. Kwiminyaka yakutshanje, abaninzi esazibuza yintoni CTR. Ekuqaleni, oko ezisetyenziswa amalaphu anomyalezo, kodwa xa kwakukho Google omkhulu onamandla onke, nina ingqiqo CTR wafudukela kwindawo intengiso zesimo. Ngoncedo kwezibonelelo ezahlukeneyo uzokwazi kuba baya kubeka izibhengezo ezahlukeneyo imali kwisiza. Ukuba ufuna lokuba siphumle, kuya kufuneka ukuba uhlawule imali yokubhala yakho yonke imithetho copywriting, ziye ithunyelwe kwi-intanethi. Eneebhanile meko efanayo. Kufuneka wazi izinga CTR. Oku kwenziwa intengiso nge nayo kwindawo yentengiso kubo.

Yintoni CTR? Indlela yokubala esi salathisi?

CTR - umlinganiselo abantu babuke zicofwe. Umzekelo, izithuthi site lakho - abantu 1,000 ngosuku. Advertising ezi konqakrazo 50. Ngoku khawucinge: 50 sahlule ngo 1000. Oku Ijika 0.05. Ke 0.05 siphindwe 100% ngenxa CTR = 5%. Niyabona ukuba oku akukho dili enkulu. Page CTR ithathwa eqhelekileyo ukuba 2-2.5%. Ukuba ngaphantsi, ngoko intengiso ayikho ekujoliswe, ie akulungile ku abaphulaphuli ekujoliswe kulo. Ngamanye amazwi, ukuba uthengisa intengiso kunye amagama ungafakanga kakuhle, Title, Inkcazelo, uye waba negalelo yokuba Google ukuba baye bayiphawula. Umzekelo, Title «Wonderful Ubomi 'ukuba evenkileni ethengisa amalengalenga, ezingacacanga kakhulu kwaye kunzima kakhulu ukufumana kungena iinjini zokuphendla. Okukhona kanye uya makaxele amagama kweli ad, ayanda amathuba okufumana kwisayithi kunye engomxholo oqhelekileyo. Kambe ke, oku kuxhomekeke imali yokuba ukulungele ukuba ahlawule.

Indlela ukwandisa CTR yaye yintoni ezichaphazela ngayo?

1. Website, blog, efanayo mxholo ad wakho - oku yi-50% lwempumelelo luphawu CTR olungileyo. Lifikile ixesha. Nawuphi na umntu kucacile ukuba isibhengezo SEO iNgcali «" iya kuba olufanelekileyo ukukhuthaza kweendawo, kodwa hayi kwi sayithi ukuthandana.
2. Uqwalaselo kufuneka inikwe apho abaphulaphuli ekujoliswe ukhuluma (ilizwe, isini, ubudala, njalo njalo) ezimbini.
3. Zama ukuba bahlole cala ingakumbi imveliso okanye inkonzo. Mhlawumbi kakhulu ekujoliswe kwaye ebizayo, kwaye low CTR - oku ke kuqhelekile. Le ezintathu.
Khumbula! CTR - akukho abathengi zakho, nabo bonke abanomdla imveliso okanye inkonzo yakho.

Yintoni ntengiso amehlo CTR?
izibhengezo ngokoMxholo - kuba nenkani amanyathelo. Isaziso Kucetyiswa ukuba uqale izenzi ezifana? Ngaba nifuna ntoni na? Musa ukulibala malunga sendlela okuza kuphela ngokukhawuleza. Ukuba umbuzo ukuba lube intengiso, uthungelwano umxholo kukuba njalo, musa ukuba nezithuthi ezininzi ukusuka umxholo ngexeshana elifutshane. Kwelinye icala, izicelo inkululeko nizkokonkurentnyh - kukukwazi nokwandisa mali. Ukwandisa isayithi yakho phantsi "oluziindleko" ngokwemimiselo yeendleko konqakrazo - le yindlela ukwandisa ingeniso evela ngokubeka intengiso neemeko.
Yintoni CTR amehlo webmasters?

ngokuba webmasters CTR - eli lithuba lokuba ukwandisa ingeniso xa abasebenzisi ukuhlawula nqakraza kwi amakhonkco ethile kangangexesha elithile. Bona ibekwe ngaphakathi block umxholo. CTR ukunyuka lungiselelo ngenxa block abanobuchule. Indlela eziluncedo ukunyusa ingeniso webmasters ngokusebenzisa izibhengezo OMFUTSHANE - okucoca amaziko ntengiso ezibekwe. Oku kunceda izixhobo ezikhethekileyo, ukucaza imibuzo osetyenziswe ukuba abasebenzisi ishukuma. Yinto ngokwaneleyo ukwenza nokubunjwa Umxholo kwisayithi ngabo ngaphandle inkqubela. Njengoko umthetho, izicelo ezininzi abaphumeleleyo ezo ezinxulumene umxholo umxholo.