Arhente Advertising okanye umphathi zentengiso?

arhente Advertising okanye umphathi zentengiso?

Kwiinkampani ezinkulu, akukho mbuzo, amasebe zentengiso kunye nokuthengisa kubo - ezifunekayo.

Kwaye kwiinkampani ezincinane? Ixesha umnini amashishini amancinci kuzo zonke eziseleyo, nguNobhala ngumbandela ezibalulekileyo ezifana intlangano kunye nokuphunyezwa amaphulo zentengiso, hayi icala.

Ngaba ngcono ukuba Kunceda ngokwearhente yentengiso okanye ukuqesha abasebenzi wakho?

Zombini izisombululo babe nobubi babo bendlela. Makhe sihlole kubo.

Option 1. Employment of specialist sentengiso.

kwizazi:

• Umqeshwa usebenzela imali encinane.
• Angamangalelwa umsebenzi "ezikufutshane".
• Zeengcali uyazinikezela lonke ixesha, nto leyo ukuvumela imisebenzi ngakumbi ukuyisombulula.
• Iingcinga ntengiso rhoqo ahlala iprojekthi enye kuphela, ngaphandle kokuba ukuphazanyiswa kwezinye iiprojekthi.

bendlela:

• Umsebenzi omtsha uza kufuna nje umvuzo kunye nemirhumo zokhuseleko loluntu, kodwa kwakhona indawo umsebenzi owahlukileyo, izixhobo ze-ofisi njalo njalo. D.
• Fumana ngokwenene umsebenzi onobuchule akukho lula kangaka amava abanzi. Kwaye ukuba bafumane le mibuzo mhlawumbi uya ehambelana kwiziqinisekiso zabo, okanye nokuzixabisa.
• Ayizizo zonke iinkampani kufuneka imfuneko yenkxaso yentengiso rhoqo. Kulo mzekelo, umqeshwa uya never nje ukuba ihlawulwe.
• Inxalenye enkulu yomsebenzi baya kuthwala ngaphandle imibutho wesithathu okanye bafunwa. Yinto creative, uyilo, iividiyo post, ukwenza intengiso yangaphandle, ushicilelo ibhena, ukuveliswa njengezikhumbuzo njalo njalo. D. Enyanisweni, umthengi rhoqo uba indima yokulungelelanisa.
• Amaxesha amaninzi abasebenzi bamasebe nokuthengisa asasaza odolo, kungekhona ngenxa yezinto ezilungileyo unokontraka, yaye ngenxa yezizathu yenzuzo.

Option 2. Ukusebenza kunye umCwangcisi weQela le.

kwizazi:

• nolwazi kunye nabasebenzi multi-abanezakhono. Njengoko umthetho, ubukho kule nokutshitshiswa kwee-arhente ratings, uphando njalo njalo. E., Ukuvumela ulwabiwo ngobuchule mali yokupapashwa.
• arhente Advertising ithatha unonophelo lwako konke imvume, ukuhamba, ukunikezelwa kwezixhobo ezithengisayo, ulawulo ngendlela eyiyo intengiso, njalo-njalo. D.
• ulwazi olunzulu emarikeni. Kubalulekile ngokukodwa xa ufuna ukufumana oyingcali enqabileyo, ukuba pick up i kundikhumbuza engaqhelekanga, ngokukhawuleza ukuvelisa nantoni na, njalo-njalo. D.
• Ukuhlawulela kuphela kumsebenzi owenziweyo.
• I-arhente akufuneki iikontrakta intshontsho, ngoko ke ufumana athunywe kubo.

bendlela:

• Arhente ukusebenza nzima ukulawula.
• Kwimeko-mali zentengiso arhente ikomishini enkulu kuba imivuzo ngokuphawulekayo ngaphezulu umsebenzi.

Enyanisweni, abaninzi nangoko andulule lwesibini ukhetho, ekholelwa ukuba ukusebenza kunye umCwangcisi weQela - oko kubiza kakhulu. Kodwa le ntsomi ngaphezu inyaniso.

Enyanisweni, i-arhente zeentengiso ukuba sisebenzele yokuzikhethela hayi, kwakunye umsebenzi eqeshiweyo.

Kodwa kuqala, inkoliso arhente inxaxheba ekwenzeni lamaphulo iintengiso, kufuneka ngezaphulelo arhente kumajelo eendaba, abaqhubi intengiso yangaphandle, "intengiso yangaphandle 'abavelisi, njalo njalo. D. Ngokufuthi, ikhomishini, apho umthengi uhlawula arhente ivela-5 ukuya kwi-15% .

Okwesibini, i-arhente ayikho nje ukuchitha imali yakho, oko izisebenzisa ibhajethi yakho iintengiso kwaye ikhokelela phulo yonke nesinyanya "idinomineyitha kwisemantiki." A yokwazisa baqhuba laliphakathi nje nga kubetha nje kuphela kwi-mali kodwa kumfanekiso yenkampani.

Yintoni ukukhetha?

iingcebiso jikelele, njengesiqhelo, qha.

Ukuba iimfuno zakho iyangqinelana nakunyuka iintengiso kwaye obungabangeli mdla unyaka wonke, iyavakala ukuya kufuna umsebenzi omtsha.

Kaloku, ukuba wena ngenkuthalo ekukhuthazeni amaxesha 2-3 ngonyaka, okanye iimfuno zakho zahlukene kwaye iyingozi, kufuneka wenze ngabahlobo arhente intengiso elungileyo.

Indlela ukukhetha arhente elungileyo? Zonke kwakhona njengoko kusoloko: amava emsebenzini, izindululo, ipotifoliyo, nokuba ingqiqo lwangaphakathi, kakade.

Abanolwazi kunye neentengiso olusebenzayo wena!