I itshekhi avareji. itshekhi kaSozimali. Yintoni na itshekhi avareji zokumaketha

Control iliso lwezibonisi kuyafuneka, hayi nje kuphela ngenxa amashishini amakhulu. Ukuba ivenkile encinane okanye yokutyela HoReCa iceba ukufumana zintshula kwimarike kwaye ingeniso ngcembe icetyelwe, kuyimfuneko ukugcina iirekhodi ezinjalo parameters njengoko itshekhi avareji. Esi salathisi iza kunika ingcaciso malunga nobunzulu nobubanzi uluhlu, ukusebenza kwabasebenzi ukuthengisa.

Indlela yokubala

Itshekhi avareji, ifomula ilula kwaye gca, nkqu nje oqhelekileyo, nkqu engumshumayeli ubalwa lula. Kwezezimali kwithuba elikhankanywe lahlulwe ngenani iitshekhi kwixesha elifanayo kumnika iziphumo ezinqwenelekayo. Kubalulekile ukuthatha ingqalelo izinga lokukhula kwamaxabiso, utshintsho ixabiso lokuthengwa kwamatakane kwakunye eludinini phezu kwempahla. Ukuba amandla muhle, isitora ngempumelelo xa negative enye okanye zero, kufuneka sifune unobangela yokudodobala koqoqosho. itshekhi kaSozimali ukuze zibhalwe mali, umzekelo, ngexesha yokuthengisa. ingqalelo ekhethekileyo kufuneka inikwe iimveliso ukuzisa ingeniso ezininzi, ukuziphatha monitor okhuphisana 'ngokuphathelele kwezi mveliso kwaye nokuhlalutya amandla abo babo.

Ukuchongwa ngeengxaki itshekhi avareji evenkileni kunye nezisombululo zazo

Itshekhi avareji ayikho iimveliso ngaphezu 4-5. Ukuhlolwa ratio nge ukuthenga ukusuka ku-1 ukuya ku-3 ngokuthe isondela-50% yentengiso iyonke. ukwanda inzuzo yaba ngaphantsi kwe izinga lokukhula kwamaxabiso, okanye kwimeko apho ukwanda ingeniso elifana neli xa kuvulwa yeevenkile ezintsha. Abathengi kwiholo lorhwebo ixesha elifutshane, yaye amanye amasebe musa ukuya.

Kuyimfuneko ukuhlalutya indawo zombini evenkileni kunye nesebe, ukubonisa kwempahla, intengiso isantya imini yonke. Ukuhlalutya isakhiwo asolwa, ixabiso, ingeniso. Yalutho ABC - uhlalutyo kwentengiso, ngexesha apho wasikhangela uluhlu, nokuchonga izinto top-bethengisa, iimveliso, edulusele elide kakhulu, kwaye ongoyena inzuzo. Vavanya imfuno utshintsho kwivenkile ubeko, ukuba kuyimfuneko, ukudala nemizila kwiholo urhwebo, isimo sentlalo nabakhohlisi yencwa- ajinga macwecwe lathisi ukuqhelwaniswa lula evenkileni. Yenza okanye ukuguqula planogram kwaye, kakade, ukulungiselela nezaphulelo kubathengi bayo.

Indlela ukwandisa itshekhi avareji

1. Ukunyuka eludinini yorhwebo. Ukuba kukho isindululo elikhethekileyo nokungabikho sikhuphisana ngqo kuya kuba sisisombululo ilula kwaye ekhawulezileyo. Nangona kunjalo, inani elincinane kakhulu iinkampani liyi inzuzo enjalo. kukho analogue zeempahla ezininzi. Ngoko ke, ngokwandisa amaxabiso wokuthengisa kufuneka ukwandisa umgangatho wenkonzo, ukuphucula inkonzo. Le ndleko ezongezelelweyo.

2. Ukulungiselelwa uluhlu. Udidi Manager, kunye merchandisers inokuba kwakhona isakhiwo neentlobontlobo, imigaqo-nkqubo yokufumana kunye ethengiswayo. Isifundo nzima, yokusika, ixesha elininzi.

iindlela yamacebo okulwa ukwandisa itikiti avareji

1. Ukusetyenziswa umgaqo complementarity. izinto ezininzi ucebisa iimpahla-ezisebenzisanayo. Lo mgaqo zikwazi ukuthathwa njengesiseko ukubala iimpahla. Ngenxa yoko, ukuthenga imveliso, umthengi uya kuhlawula ingqalelo nakowesibini, ukongeza yokuqala, kusenokwenzeka ukuba uya kuba, nokuba, nto iya kwandisa itshekhi avareji evenkileni.

2. Ukufaniswa. Sebenzisa izisombululo esele zenziwe, ukuba abonise kubathengi oko iimveliso kunye nendlela zinokudityaniswa kunye nabanye. Ngokomzekelo, xa kwimeko iingubo phezu doli, umthengi kukho umnqweno kuthenga umfanekiso liphela, kunokuba izinto ngamnye. Kulo mzekelo, i-avareji intengiso sifunyenwe iya kukhula.

3. Mchazele ukuba 'anikezele' impahla kwemfuno ukubetha, leyo ndawo ekuphumeni. Ukuhlola enoba kukho azigcinele wakho esiludumbo ukubalwa kwezinto zexabiso eliphantsi encinane, apho umthengi kuthatha ngokuzenzekelayo, esondela ofisi. Unga kwakhona iphinda ngokubekwa ecikizekileyo, evulekileyo, kodwa yorhwebo ezishushu embindini gumbi, ukongeza isikhundla sakhe kwi-ofisi ibhokisi.

4. Ukufumaneka iivawutsha isipho okanye amakhadi isaphulelo. Vala ukunxibelelana lweeklayenti ezikushishino kunokonyusa intengiso ngeeholide, ngokunjalo nomtsalane abathengi abatsha.

5. Ukusungulwa terminal kwentlawulo ikheshi. Umthengi aya kubalwa ngokuthi ikhadi lamatyala ukuba zichithe ngaphezu intlawulo yemali eziinkozo, ngoko ke, apho kuya kubakho ukwanda itikiti avareji.

6. Gxininisa ukuba abathengi ukuba iimveliso ibiza kakhulu. Abathengisi kufuneka tshintshela ingqalelo abathengi nempahla cheap ezingabizi kakhulu kancinci. umsebenzi Supermarket kufuneka sibe nomdla ekuthengisweni kwezinto zexabiso kakhulu. Kusenokuba yimfuneko ukuvelisa inkuthazo zemali zabasebenzi kwintengiso isixa esithile nganye parameter ngenyanga.

7. Ukubandakanywa kwi ezahlukeneyo izinto engaxabisi esima enkulu. Uhambisa impahla cheap lula, abathengisi akuyi kuba nzima ukuba athengise ngayo, ukongeza nezakubalola ayikho imfuneko. Iimveliso cheap iza kutsala abathengi evenkileni, abathenga inani elikhulu kwempahla cheap kunokuba kwakucetyiwe kwasekuqaleni.

Ngabafundi enika amanyathelo njengendlela yokwandisa ukufunyanwa intengiso

Iidili ezizodwa - enye indlela ukwandisa itshekhi avareji. Izabelo Ukubamba "Isipho ukuthenga", "Xa uthenga izinto 2 3 ezamahala" isaphulelo ngexesha elithile, ukuthengiswa. Izenzo ezinjalo ekumiseni ukudibana bokuthembana phakathi evenkileni kunye yomthengi nombono elithozamisayo kwi ngumthengi. Kwakhona ngexesha isivuseleli kwandisa ukuguqulwa lezabelo, oko kukuthi, ukwandisa inani labantu baphuma evenkileni ukuthenga. ithuba eyongezelelweyo ukufumana iinkcukacha zoqhagamshelwano lwabaxhasi, nto leyo kwixesha elizayo ingasetyenziswa ukusasaza ulwazi malunga okokoko ivenkile promotions.

ngenxa

Ngenxa yoko, le nkampani uya kwandisa ingeniso zorhwebo ngokwandisa inani ukuthenga ku imali ifunyenwe. Kuya kubakho ukuhla isabelo zeetshekhi ezincinane nokwandisa isabelo ngokomlinganiselo, nto leyo ibonisa impumelelo zombini ethengiswayo kunye nabasebenzi umsebenzi. Ukongeza, yandisa inani ezithengwa ngokwentshukumisa, ukuba yenziwa ukwandisa uluhlu kunye nokuboniswa kwempahla. Yaye intliziyo nemiba ezakhayo - Bill avareji!