I "Mercedes": inkcazelo, ukuchonga, imbali umdla facts

I "Mercedes" namhlanje makwazeke kubantu bonke. Kwanabo ke abafumani zazi kwizithuthi sifundo. Mercedes-Benz - ihlabathi iqela edumileyo, kwaye umatshini eyenziwe ngaye, baye bazibiza ngokuba yayinqabile, obutofotofo nomgangatho. Kwaye phezu ukwesona imodeli nganye flaunts yinkwenkwezi umqadi ezintathu. Kuthetha ukuthini? Njani lo mlinganiswa? Worth uphenyo.

usuku

I "Mercedes" wabonakala ngo-1925. Yena kuvele nje phambi kokuba mzuzu kwabakho kokudityaniswa iinkampani ezimbini - DMG kunye Benz neCie. Company buhlanganiswe emva konyaka, ngowe-1926. Kwaye inkampani entsha yaziwa ngokuba Daimler-Benz AG. Esi siganeko kamva ephawulwe ukuvela lophawu imoto entsha. Nguye namhlanje eyaziwa ngokuba Mercedes-Benz. Kunye ukuvela kumququzeleli abaseki yale nkampani zivelile, kwaye umnqweno ukulondoloza izithethe zabo.

Okubangel 'umdla kukuba, loo logo ngokwayo ubhaliswe njenge uphawu ngo-1909, 6 Agasti. Kwaye kakhulu Okubangel 'umdla kukuba, isidanga ngowakhe kunye "mersedesovskaya" inkwenkwezi eziqala elizimeleyo ngokupheleleyo.

indaba

Emva ngo-1886, uKarl Bents kunye Gottlieb Daimler akazange azi omnye komnye. Kodwa ngaloo nyaka, zombini oosomashishini udale iimoto zabo, uqhuba injini yokutsha lwangaphakathi. Emva koko babhala zabo iimpawu. Kwakhona, ngexesha elifanayo - ngehlobo lika-1909. iinkampani ezimbini ezifana kwangaphambili ezi okhuphisana omnye komnye. Abaseki zabo wacela indlela ethile waza waqalisa ukusebenzisa imifuziselo abasandula eSwitzerland ezimotweni eziveliswa ngabo.

Kodwa ke, njengoko kukhankanyiwe ngasentla, kwakukho naziphi. Kwaye kukho logo eqhelekileyo - beam ezintathu-star of Mercedes kunye Benz ngowakhe enesidanga. Nangona Daimler uye wasebenzisa inguqulelo eyahlukileyo logo xa kudalwa umatshini yakhe. Ngomhla ukwesona a ndanxiba la magama "Daimler", ngaphezu kwayo ngokungathi ngokuhambisa phoenix ngentsomi.

Ukuvela kwembali Igama lorhwebo "Daimler"

Ngoko ke, malunga umqondiso "Mercedes" uze ungakwazi ukuthetha ngakumbi, kodwa ngoku ndithi amagama ambalwa malunga nesihloko. Nokuba nto kuthiwa ngayo ekusekweni siqinise lowo - DMG okanye Daimler, imoto kubizwa ngokuba kanye. Ngenxa yokuba inkampani zazivumile ngo-1900 ukuba indoda leyo ithe ayakunanza Emil Jellinek. Yena wayenza ekuthengisweni iinjini ezintsha kunye neemoto. Kwathi ngelo xesha, Jellinek waye umthengisi inkulu imoto, nto leyo yenziwa yi DMG. Yena, enyanisweni, wamnika igama koomatshini. Mercedes - kwaba gama lakhe, apho wayedla inxaxheba iintlanga. Kwaye eyona nto yaba ukuba igama lentombi yakhe ayithandayo.

Ngoko ke ngo-1902, ngoJuni 23, inkampani "Daimler" uye wafaka isicelo sobhaliso kwigama uphawu lobuqu. Ke kaloku, emva kweenyanga ezintathu, uphawu iye yazuza ukhuselo lomthetho. A entsha uphawu yaba othi, "uMercedes", kujikwa ngathi arc.

Uphawu Benz

Ukususela umqondiso "Mercedes", ezingamaziyo sonke thina namhlanje imbali "double", ingqalelo kufuneka kuchaphazela kwinkampani Benz. Okanye mandithi yindlela zipapashwa ngokwayo ekuqaleni elidlulileyo, XX leminyaka.

Umqambi wenza konke nje - wadala ekhumbulekayo logo. Baba umbhalo, leyo wazihombisa amazwi Original Benz. Kwagqitywa ukuba afake kubuywa emnyama. Kwakubonakala kuhle gqitha yaye ekhumbulekayo ngokwenene. Kamva, Noko ke, loo nto usembindini Umfuziselo yaba inxalenye yokugqibela - Original bagqiba ukususa isimaphambili. Kwaye ivili gear amnyama indawo isidanga ube ngowakhe, nto leyo engumqondiso lokoyisa. Yaye ekubeni le nkampani iye yaphumelela kakhulu impumelelo ngexesha ekuvelisweni iimoto, ke yokomfuziselo kakhulu.

Kweenkwenkwezi

Imbali yamanqaku "Mercedes" utyebile kakhulu kwaye zintsonkothile. Ngapha koko, le nkampani ngokwayo livela amaqela amabini, kwakunye wophawu, ngokulandelelana, ayikwazanga akayi utshintsho.

Ukuba okubonakalayo inkwenkwezi umqadi ezintathu-yaqala zisuka nje emva kokuba ukwamkelwa igama "Mercedes". Le mbono Kucetyiswa uPawulos Daimler, unyana ithunyelwa ku ukukhanya 1900, umseki yenkampani. beam-amathathu Inkwenkwezi liye laba uphawu isibakala sokuba iinjini eziveliswa yi "Damyler" zisetyenziswa yonke - phezu komhlaba, umoya emanzini. Ngapha koko, iiyunithi amandla, nto leyo enziwa ziinkampani ezibe ngabafakwa emoyeni, kwaye inqanawa kunye noomatshini.

Ekuqaleni, inkwenkwezi akazange abe umsesane, nto leyo Kunzima ukucinga. Kubonakele ngo-1916. I "Mercedes" kwi ukwesona iye yaba lula kakhulu ndawo, nangaphandle, yayikhangeleka kakhulu ngokulungelelanisiweyo ngakumbi. Ke ngoko, emva kweminyaka emihlanu, kwagqitywa ukudibanisa inkwenkwezi enemisesane ngokubanzi - yafakwa kwi radiator.

Emva kokuba ekuhlanganisweni, "Daimler" yaye "Benz ', ukongeza amagama, kwagqitywa ekubeni kungadityaniswa iilogo zabo. Brand ngalinye basiwa into eyahlukileyo okhethekileyo. "Daimler" ushiye inkwenkwezi kunye nentloko "Benz 'le nkampani iye wacela ukuba ukungena kuyo isidanga ngowakhe. kokuba sithathiwe isigqibo, ukuze ngo 1927, 7 Oktobha, Mercedes-Benz igama kunye nomqadi ezintathu-Inkwenkwezi livalelwe kuchaphulo ijikazi enesidanga kunye negama le nkampani ngaphakathi, ukuba abagunyazisiweyo ngokusemthethweni ukuba inkampani entsha.

ixabiso umdla

Abantu abaninzi bayazibuza ukuba kuthetha ntoni ukuba bamakishe "Mercedes". Impendulo lanikwa ngentla - le logo ke kuthwelwe kukuba iinjini zenkampani ezisetyenziswa moya kwi kwizithuthi kunye neemoto. Kodwa abantu abaninzi baye bagqiba, njengoko bathi, ukuze ungene nzulu. Kwaye ulwazi umdla kakhulu.

Ngoko ke, lo kwesangqa ngumqondiso lwentshukumo, ukhuselo, impumelelo kunye namandla wamandla. Enye isangqa - i ngonaphakade. Mhlawumbi ke ingozi, kodwa kukho abantu abaya kwi "Mercedes", impumelelo, eNamandla kwaye uzithembe.

Ntoni na umqondiso "Mercedes", oko kukuthi, inkwenkwezi umqadi ezintathu-? Kwathi kanti, kwaye kuyenzeka ukubona into ekhethekileyo. Olu phawu kufuneka neesimboli MTRINITI. Ngamanye amazwi - nto konke-ukubona iliso, luphawu lwekamva. Xa iintlanga ezininzi, le phawu lithetha amandla kakhulu, amandla, umoya onamandla. Oku nazo ziya kuboniswa kwi "Mercedes" - kuba sonke siyazi kakuhle kakhulu ukuba ezi zingaphezu fast, enamandla, onamandla, oluthembekileyo.

Okokugqibela, inani lala imitha - ezintathu. Yena uyakwazi ukuthetha ngayo ixesha elide, behamba besinga ukubhula esoteric, kodwa esi sihloko awusebenzi. Ngoko ke singatsho kuphela enye into. Inani ezintathu - nelithi zemali, ukuchuma, into eninzi. "BamaZwe" - umnqweno, kwaye maxa wambi nkqu ubukhulu nempumelelo. Eli nani ngaphezu ngomlingo. Kwaye ngokuqinisekileyo yonke ngasentla lokubonakala logo njengophawu yemoto "Mercedes". Abantu abazi ukuba uhlobo imoto, kakade, uyavuma.

indawo imifanekiso

On ukwesona usoloko ezimbini "mersedesovskih" logo. Ukuza kuthi ga ngoku, kukho iindlela ezimbalwa. Ngomhla ngomzekelo popular nenani-90 "amahlanu ekhulwini" ungabona ukuba ukwesona umi ngokuzazisa inkwenkwezi umqadi ezintathu umsesane, yaye ngezantsi nje, ngaphezulu kwe kwi radiator grille - umqondiso efanayo, kodwa abhijelwe isidanga ngowakhe kunye negama lenkampani.

Ngoku ngakumbi yaye ngokufuthi ngakumbi kukho imifuziselo kunye inkwenkwezi enkulu icici embindini grille. Noko ke, xa kwebhonethi yazo, kakhulu, ehonjiswe ngokuthozama naye uphawu enesidanga. Kukho iinketho (idla silungisa), edibanisa nje ezimbini ongakhetha abadumileyo. Inkwenkwezi kwi kwebhonethi kwi icici phezu kwendlu - phakathi. Ngokubanzi, ubunzima iinketho. Kodwa ke inkwenkwezi kwi "Mercedes" kuyo nayiphi na imeko, uhlale khona. Ukuba ayiwenzi BRABUS. Oomashini, bayinzala yokuthutha istudiyo wasele, ngokufuthi endaweni inkwenkwezi kwi grille kufuneka ileta-ntathu ezinamagama B. Nangona kusekho wonke umntu uyazi ukuba Mercedes.

Impumelelo yexesha elide

"Mercedes-Benz" - uphawu unezibizo ingqiqo ethile kuphela, oko kuchazwe ngasentla. Xa usibona ngokwembono oqhelekileyo, oko aku- brand eninzi. Ukuza kuthi ga ngoku, iindleko ingaphezulu kwe 16.505 billion euro! Kwaye le nto iye ngamxhelo ithathwa njengokuba uphawu engcono German. Futhi eqolo, kunjalo. Oku akothusi. I brand kwasekwa ngaphezu kwekhulu leminyaka. Kule minyaka uphawu iye imali isixa esikhulu umzamo, imali kunye luvo kwabayili zayo, abaphuhlisi, abaziingcali kwiinkalo ezahlukeneyo. Ngaphezu kwekhulu abantu bazama ukwenza i "Mercedes" ayikho nje brand imoto kunye legend. Kwaye kwasebenza. Namhlanje, abantu nibone umntu ucanda imoto yalo lophawu, baqonde - ke imali. Yena a yimpumelelo gqitha. Ngokuqinisekileyo abazithembileyo baze amakhono abo. Ngenxa kuphela umntu onjalo ukuthenga imoto zomgangatho ophezulu German. Ezi iimoto - oluphezulu, imali eninzi, oluthembekileyo, ehlonitshwe, ekhuselekileyo, ukhululekile, ezintle neendawo mihle ngaphakathi ngaphandle. Kakade ke, indlela egqibeleleyo. Nantsi into enokuthethwa iimoto, "uMercedes".