Umjikelo wobomi lombutho kunye isigaba yayo ephambili

Wonke umbutho luhlobo eziphilayo, nto leyo ethatha kwinqanaba elithile kuphuhliso yayo. Yonke lento iqala ekuzalweni inkampani, emva kokuba kuxhaphaka ukufumana amandla kunye nefuthe, ekufezekiseni impumelelo kunye namandla. Nakuba kunjalo, nawuphi na umjikelo wobomi umbutho ekupheleni kwayo, waza ke ekugqibeleni uyanyamalala kwimarike umthengi. Kuba ukuqonda ngcono ekusetyenzwa phantsi kwazo zinefuthe le nkqubo, kuyimfuneko ukuba ukuhlalutya ngenyameko yonke imisebenzi kwinkampani ngokwamanqanaba.

Ngoko ke, kufuneka uqale ngo ngamagqabantshintshi izigaba ezingundoqo, nto leyo ethatha njalo kubume besebe, wadalwa ukuze bazuze ngenxa yokwenza ushishino:

1. Step nucleation. Ekuqaleni, kukho kuyingcamango enxulumene ngokwanelisa naziphi na iimfuno ezichongiweyo ekuhlaleni. Emva koku, kukho abantu izama ngubani na aguqulele le mbono zifezeke, nto leyo ishishini Injongo ogama ephambili uba iimfuno zale okanye kwinqanaba abemi kuyo nayiphi na indawo ishishini. Umjikelo wobomi lombutho kweli nqanaba lubandakanya ubhaliso, khangela imithombo, utyalo-mali yokugaya kunye nokufikelela kwiimalike yemveliso.
2. Inqanaba ukusebenzisana kunye ugqaliso injongo efanayo. Emva kokuba inkampani uqale imisebenzi yayo ishishini, iqela oluqalayo ukuba sibumbane ube umyalelo owodwa. Kuyo nayiphi na imeko, inkokheli nganye abanobuchule lizinikele oku, ekubeni iqela ethembekileyo kuphela ivelisa iingcamango ezintsha, bethembisa ukuba kufikelelwe kwimpumelelo eliphezulu. Kusenokubakho abe ngumzekelo omhle ezinqkqenkqeza iinkampani yaseMelika kunye Yurophu, apho umsebenzi osemqoka yanikwa abasebenzi, ngoko ke umjikelo wobomi mbutho kufuneka nakanjani zibandakanya eli xesha libalulekileyo, leyo, enyanisweni, kuxhomekeke elizayo yenkampani.
3. Inyathelo semthethweni kanye abe isakhiwo ethile. Inqanaba elilandelayo kukuphuculwa chu nkqubo yeziko, nto leyo ukuvela iyantlukwano ezintsha, enjengokudibana okanye ukwahlulwa kwimimandla ngaye, ukuvunywa charter, imithetho ethile kunye Credo yenkampani. Kukho kwakhona kuvela amasiko sesikweni kunye nemithetho, leyo ukuvuselela ngakumbi ootitshala esilawulayo kunye nekomiti yolawulo. Apha umjikelo wobomi mbutho iqale ukuba zifane inkampani abatsha ethembisayo, nto leyo wamkele engundoqo isakhiwo umyalelo nokuba ngempumelelo amandla.
4. ngcono Step. Kweli nqanaba, lo mbutho ufikelela kwincopho impumelelo yayo, ethatha indawo ephambili kwimarike kweemveliso ezithile okanye ubonelelo ngeenkonzo ezifanelekileyo. Apha, Noko ke, iinkokeli kuyo nayiphi na imeko akufuneki ukwehlisa izinga lokukhula lenkampani, njengoko iingcamango nemizimba ukuba zingafundiswa ukuba abasebenzi bakho yaye aliguqulelwanga ngenxa ukuyeka uphuhliso olunzulu inokusetyenziswa okhuphisana nabo ukuba uphefumla phaya emva. Kufuneka ube inyanzelekile ukuba ukuthatha ingqalelo, kunye nomsebenzi esebenzayo yenkampani kwesi sigaba kufuneka iquke uphendlo iimfuno ezintsha zabemi kunye nokubonelelwa iindidi ezintsha yempahla kunye neenkonzo.

Kuba ukuqonda ngcono yonke into eyenzekayo ngoku, kungcono ukuba usebenzise umzekeliso ithuba ubomi babantu, njengoko kulo mzekelo, ungenza ngokucacileyo ngqondweni yonke imisebenzi kunye neenjongo abajongene yinkampani kwinqanaba ngalinye yophuhliso lwayo. Ngenxa yoko, amanqanaba zomjikelo kubomi bobuhlelo kuquka la manyathelo alandelayo, nto leyo iya kubonisa eziphambili iinjongo benkampani :

- ukuzalwa - usukelo: ukusinda kunye nokukhulisa ingeniso;

- ubuntwana - Injongo: elifutshane iingeniso kunye nokwenza kwayo kancinane;

- Adolescence - Injongo: ukukhula okukhawulezileyo ingeniso ezicwangcisiweyo;

- lokuvuthwa - injongo: ukukhula ngendlela kunye negama elungileyo;

- prime - Injongo: ukukhula elungeleleneyo nangokwasentlalweni;

- ekuvuthweni ngokupheleleyo - injongo: ukuphuculwa ubuninzi iimveliso kunye neenkonzo kunye njengophendlo iindlela ezintsha ukuya entlanganweni kwimveliso. Ukuba kuyimfuneko, refitting ngokupheleleyo kwezixhobo zobugcisa

Xa ndiqukumbela, kufuneka kuthiwe ukuba inkokheli nganye kufuneka ukuba kwisigaba ezithile ebomini inkampani, hayi nje kuphela kodwa kwakhona ukuthatha ingqalelo iinjongo kunye nemisebenzi ejongene umbutho kuzo zonke izigaba. Umjikelo wobomi ngempumelelo wombutho umzekelo Coca-Cola Company kunye McDonalds zingqina ukuba ubunkokheli omhle kuhlala lingaphezu amashumi ezininzi emva ekusungulweni yayo. Eyona nto ibalulekileyo - ukuba indlela bhetyebhetye nokuba isicwangciso abanobuchule zorhwebo lizoqala inguqu lenkampani neemfuno kunye neemfuno zoluntu.