Ukukhuthazwa kweSayithi ngamaBakala

Kukho iindlela ezininzi zokukhuthaza izixhobo ze-intanethi. Abaninzi abanelungelo kuphela, kodwa banakho. Into ethembekileyo kunye "emhlophe" yazo, engakwazi ukulimaza, okwangoku ukukhuthazwa kwesiza ngamanqaku.

Izolo kwimeko yokukhuthazwa kweziza

Kwiminyaka embalwa edlulileyo, ukusebenza kwe-website yokukhuthazwa kwamiselwa kuphela ngenani lezonxibelelwano. Ukutyelela iindwendwe, ii-webmasters zithenge kwi-stock exchange in bulk. Kule meko, kwakungekho nkcazo kwiziphi iindawo ababezifumana kuzo. Utyalo-mali oluthile lwale mali lwanele ukukhuthaza malunga nayiphi na imithombo.

Impawu zokukhuthazwa namhlanje

Ngoku i-classification SEO ukulungiswa akusayikwazi ukubonelela iziza ngokuthandwa okufunekayo. Ukunyuka okukhawuleza kwenani labo kukhokelela ekuhlaziywa yiijini zokukhangela (Google, Yandex) yemigaqo yokuvavanya ukuthembeka kwabo.

Ukuvavanya umgangatho wokugcwalisa indawo ye-Intanethi ngokuqulathwe kuboniswe ukuba malunga ne-90% yezixhobo ezifakwe kuso akukho naluphi ulwazi oluxabisekileyo kubasebenzisi. Ngako oko, yonke into e-intanethi iye yafakwa kwiikhompyutyana ezimbini: izibonelelo ezichaphazelekayo (eziqulethe ulwazi olulodwa olubaluleka kubasebenzisi) kunye nokungabalulekanga (oko kukuthi, "inkunkuma" yangempela - izinto ezenziwe kuphela ngenjongo yokufumana imali esebenzayo).

Ngoko ke, ukuphakanyiswa okulula kwezonxibelelwano kwanamhlanje akusasafanelekanga. Ngaphambili akuzange kubekho inani labo, kodwa umgangatho, owenziwe yimilinganiselo yamanani.

Yintoni eqinisekisa ukuphumelela ngokukhawuleza ekukhuthazeni izihloko zendawo

Ipharamitha ephambili ngolu hlobo lugqityiweyo lweekhonkco kunye nesicatshulwa esifanelekileyo kunye nesicatshulwa. Kule meko kuphela, injini yokukhangela ibeka iphepha kunye nomxholo onjalo kumqondiso "omhlophe", okwandisa amathuba okhenketho kwiwebhusayithi. Iimibhalo ezigqityiweyo kunye nezixhumanisi ngaphandle kweendawo ezizenzekelayo ziwela ngokuzenzekelayo kuluhlu "lwamnyama".

I-parameter yesibini ebaluleke kakhulu yokumisela umgangatho wekhonkco yileta yocatshulwa yamasayithi. Oku akusikho isibonakaliso esilinganiselweyo, kodwa isalathisi esifanayo, isistim esifanayo. Ixabiso elibalulekileyo kule meko yimalini elihambelana nomxholo wesayithi apho ikhona khona.

Indlela yokukhetha indawo efanelekileyo yokuhlala

Ukufakwa kwamanqaku kwimithombo esemgangathweni enexabiso eliphezulu, imbali eyaneleyo (ubuncinane ubuneminyaka emi-2) kunye ne-TIC (ubuncinane i-100) inikezela inani elikhulu leendwendwe ezidlula kuyo kwiinqhagamshelo ukuya kwiwebhusayithi ezikhuthazwayo. Le ndawo ibaluleke kakhulu kwiisayithi ezincinci ezingenayo abaphulaphuli abasisigxina.

Kunzima ukufumana iziza ezinjalo. Ukuba oku kuphumelela, intsebenziswano iya kunceda abatsha abajoliswe kuyo, bafumane ukuzithemba kwiziko elitsha kwaye bandise ukulinganiswa kwalo. Le ndlela yokukhuthazwa ayikho kuphela i-SEO-optimisation, kodwa nayo ikhangisa kakuhle, kunye nokukhangisa i-brand yakho.

Inqaku elibhaliweyo ngendlela engathathi hlangothi, ngempendulo kwimveliso okanye ngeencomo zenkonzo, ziya kubanika ukunyaniseka nokuthembeka kwabo bafundi. Enye yezona ndawo ezifanelekileyo kakhulu zokuthumela amanqaku yi-fb.ru, leyo, ngenxa yokuhamba okuphezulu (ngaphezu kwama-150,000 abafundi ngosuku), ikuvumela ukuba ushicilele ngokukhawuleza izinto ezipapashiweyo kwiinjini zokukhangela eziphezulu. Ngokomzekelo, inqaku elithi "Ivenkile yokugqoka i-intanethi esuka eTurkey", eposwe kwisayithi, namhlanje ibeka kuqala kwi-injini ye-Yandex. Ukudlulisa iindwendwe kwikhonkco yezorhwebo kunciphisa amathuba okuthatha isigqibo sokuthenga.