Sonke sivile kurhwebo kunye nakwezinye iindawo, ibinzana elithi "umrhwebi". ntoni eli gama lithetha ntoni? Ngubani na kumthengisi? Oku umsebenzi eqeshiweyo. Umthengisi - naye. Yena ke kubeka imali kwishishini, isebenza indawo yayo kwaye ngoko ke ufumana okuninzi ngaphezu zengqesho umsebenzi olula. Xa olu hlobo msebenzi uchaphazelekayo, zombini kwiinkampani ezinkulu ezincinane. Yintoni umsebenzi umthengisi? Firm okanye i ngusomashishini yabucala imiqondiso inkampani Ukubonelela isivumelwano esikhethekileyo othenga phantsi apho isixa esithile impahla, yaye emva koko ufumana nabathengi esisesayo kuyo. Nangona kunjalo, umsebenzi umthengisi likaThixo ayiphelelanga. Kakade ke, oko ungumlamli yorhwebo, kodwa wenza zabasebenzi okokoko. Eyona nto ibaluleke kakhulu kumthengisi - hayi nje ukufumana umxhasi omnye umthwalo olunye, kunye nokuseka itshaneli yokuthengisa. Ngenxa yoko, kwakha iimveliso ezintsha ixabiso nkonzo. imithwalo yakhe iquka ubonelelo lwezixhobo ezilungileyo umboniso zeesampulu iimpahla, ngokubonelela abathengi ngeengcebiso zeengcali, yaye ekugqibeleni, inkonzo ezikumgangatho ophezulu emva-ukuthengiswa. Ngoku uyaqonda, ukuba awukwazi ngokuqiniseka ngubani umthengisi na. Le nto iya kude ngaphaya inguqulelo yokoqobo zelizwi. Sinokuthi umthengisi - oku ingaphezulu nje umthengisi, oko ummeli wenkampani enkulu, nto leyo ukukhanya elilungileyo ikhuthaza, athengise impahla kwimarike, ukuba ufunde bangabanini inkampani enkulu ayikwazi (okanye abanalo ixesha). Ngokutsho izivumelwano garaji, inkampani umzali unelungelo lokuba iimfuno ezahlukeneyo wabo kumthengisi. Kwaye, mhlawumbi, zixhaphakileyo phakathi kwabo - ukuthotyelwa kwinqanaba elithile ngexabiso. Iinkampani esweni ngenyameko, ukuba akukho inkunkuma. Ngamanye amazwi, iqela iqabane isivumelwano umthengisi uthembisa ukuba athengise impahla ngexabiso obekwe mvumelwano (okanye ngaphezu kwayo). Okona kubalulekileyo, kwakungekho Izithetha ngokugqithiseleyo. Ukuba oku kuyenzeka, intsebenziswano luyekisiwe. Yaye simele sibuyele kumbuzo ngubani umthengisi na. Njengoko ubona, ukuba naye iqabane enyanisekileyo na inzuzo, kukucinga malunga neemfuno nkampani yaye uye wamnika yorhwebo lorhwebo. Apho isivumelwano kunye nezinye izicelo. Umzekelo, inkampani umzali ingafuna iqonga ubukhulu urhwebo ngqo esingatshintshiyo, uluhlu olubanzi iimveliso, ingxelo engqongqo nengafihliyo. Ukongeza, ukuba unalo ilungelo lokuba afune ummeli wakhe ukusebenzisa iisimboli corporate.
Indlela ukuba ube umthengisi yenkampani? Yintoni uthembisa ukuzuza?
Ukuba unomdla kwizinto ezinjalo, yaye engqondweni yakho kwabaneka ibinzana: "Ndifuna ukuba kumthengisi," le nxalenye izinto wethu kuwe. Yenzani loo ishishini akunzima. Wena, njengokuba iqumrhu elisemthethweni, kuyimfuneko ukugqiba isivumelwano garaji kunye nenkampani ngokubonelela. Zonke iinkcukacha kunye bokuqonda intengiselwano kuvunyelwene waya kungena kwimvumelwano. Ke kaloku, malunga iingenelo. Ukuba umthengisi, uya kukwazi abangenakubanyusa. ubukhulu yayo kisekiyo ngqo nokukhula kwintengiso. Kwaye baya kukhula njengoko kunyuka nge kwinqanaba elisezantsi yokhuphiswano. Ekugqibeleni, abameli esekwe kakuhle banethuba basebenze amagama kakuhle kakhulu: ngezaphulelo ezikhulu kunye neebhonasi ezahlukeneyo. Ndicinga ukuba ngoku wanikela impendulo alupheli umbuzo wokuba ngubani umthengisi na.