Kwentengiso - ukuba ... Price kunye nomthamo iimveliso ezithengiswa

Isiphumo umsebenzi nawuphi na iziko lokuvelisa impahla ezigqityiweyo ezigcinwe ezithengiswayo kumboleki lokugqibela. Ukuqokelelwa kweempahla wathengisa iimveliso kuthiwa 'ukuthengisa'. Le nto ithetha ukuba inani kuphela kwimveliso kodwa yempahla bathengisa. Isiphumo kuya kumpompoza kwi-akhawunti yangoku yenkampani inzuzo intengiso kwintengiso.

iindidi zemveliso

Ukuveliswa imveliso isiphelo udlula amanyathelo ezininzi - ukusuka kwibanga processing aphila phambi yokugcina imveliso yokugqibela. Ngokuqhelekileyo, inkqubo yemveliso wahlulwe ngezigaba ezithathu apho mabapase SKUs, ngaphambi kokuba abe imveliso ogqityiweyo.

• Umsebenzi inkqubela luquka amanyathelo okuqala mveliso imveliso isiphelo, ukusukela ekufunyanweni zempahla ekrwada e-semi-iimveliso zakazchivaya isigaba (semi).
• Semi-ogqityiweyo iimveliso - zimveliso ukuba babe umjikelo zeteknoloji yemveliso ngalo mzuzu ayikagqitywa. kuqhutyelwe phambili iya kwenziwa yi kwishishini okanye anikwa kubanikezeli zomntu wesithathu. Ngamanye amaxesha iimveliso semi-ogqityiweyo eniza kuyithengisa umboleki lokugqibela - kulo mzekelo, umthengi kufuneka bazazi iintsilelo imveliso enjalo.

• iimveliso Kugqityiwe - uluhlu imveliso, abacandayo zonke izigaba mjikelo wemveliso. kwiimveliso kufuneka athobele iinkcukacha zobugcisa kunye nemigangatho yangoku kazwelonke kufuneka yamkelwe lisebe yolawulo lomgangatho kwaye zenzelwe ukuba ithengiswe kumboleki lokugqibela.

Esele zenziwe kwaye ziyaphunyezwa imveliso: iimfano neeyantlukwano

imveliso ngabona kwishishini yenziwa yintoni uluhlu imveliso igqityiwe, nto leyo eye kuthunyelwe kumthengi yaye apho imali ifunyenwe. Ukufana kwezi ntlobo zimbini kukuba zonke imisebenzi yenziwa kunye iimveliso zigqithile umjikelo processing ngokupheleleyo. Umahluko siyifumana into yokuba imveliso wathengisa - yorhwebo apho imali sifunyenwe, kwaye imveliso ogqityiweyo - lowo yayithengiswa phakathi kwesithuba soniko ngxelo, kunye yokutyiwa kwale yokugcina, nto leyo usalinde umthengi wayo. Ukuba imveliso ogqityiweyo akayi kuthengiswa, iindleko zokuvelisa sayo iya kuba iindleko kwishishini liphela.

Ifomula yokubala ukuthengisa

Umthamo kweemveliso ethengiswayo ibalwa ifomula kuthathelwa ingqalelo uluhlu ezikwindawo yokugcina impahla. Eli xabiso kufuneka ebotshelelwe ixesha lokuphumla elithile. Ifomula kubalwa ngolu hlobo lulandelayo:

- = OH + RealPr TovarPr - Kulungile,

Uphi na yena, Kulungile - yokutyiwa kwempahla ndawonye ezigcinwe warehouses ekuqaleni nasekugqibeleni ixesha lokuphumla.

Formation of amaxabiso yokuthengisa

Kwixabiso lokuthengisa imveliso ogqityiweyo kufuneka baphumeze iikhrayitheriya zilandelayo:

• ukhuphiswano;
• inzuzo;
• nomtsalane kubathengi.

Ezi zinto zintathu asisiseko yokusebenza ukuthengisa. Makhe sihlolisise Icandelo ngalinye ngokweenkcukacha.

ekukwazini

iyunithi yemveliso nganye iindleko kunikezelo kufuneka abe uluhlu amaxabiso kontanga ezinkulu. Ukuze wenze oku, lezentengiso ukumisela isicwangciso ukubeka ixabiso, apho iimveliso zenkampani zingena neengxaki imarike. Kuba amaxabiso le esweni okhuphisana 'nokuvula uluhlu yexabiso ngemiyinge emincinci, ekufuneka abonela ixabiso lokugqibela iimveliso ezithengiswa.

KUBALULEKILE! Ixabiso ukubeka kuxhomekeke kwizinto ezininzi ngamnye: igama lophawu, umsebenzi umxhasi, amandla ukukhuthazwa iimveliso kukhuphiswano.

inzuzo

Iindleko ukhetho inokuchazwa ngeendlela ezimbini: ukubala iindleko zizonke iindleko ukuvelisa enye iyunithi yorhwebo okanye ukufumana QUOTIENT lokugqibela iindleko zizonke inkampani lokukhupha inani elithile iimveliso, ochaphazela kwawo kunye neendleko. imveliso yaqaphela ekubunjweni ixabiso lokugqibela sithabathela ingqalelo izinto ezimbini:

• unit iindleko zokuvelisa yempahla okanye ibhetshi eqhelekileyo;
• Ukuthengisa iindleko, leyo uthwele inkampani ku tiva iimveliso zayo.

Indlela yokubala indleko

amashishini lemveliso badla lingakwaziyo ukufumanisa ukuba iindleko iyunithi yemveliso ugqibile nganye, kodwa asebenza kwi-manani ezinkulu. ulawulo inkampani uyazi ukuba imali eninzi iye isetyenziswe ukuvelisa lemithwalo nokuba zingaphi iiyunithi kweemveliso ezigqityiweyo kwenye loo mntu.

A indlela efanayo ingasetyenziswa ukubala iindleko kwempahla kwindawo yokugcina. Xa isixa-mali lokuthenga kumenzi kufuneka zongezwe iindleko zizonke lweshishini ukwenzela ukugcinwa, ubhaliso imveliso lokuthumela kumsebenzisi ekupheleni (okanye womnatha iimfesi). Ukubalwa inzuzo inika ngexabiso ubuncinane olungezantsi yeyiphi oko akunakwenzeka ukuthoba iindleko zemveliso - imveliso yayo kuba anisizakali (anisizakali).

Attraction ukuba abathengi

Isigaba sesithathu kukuba ukuvavanya nomtsalane imveliso ukusuka kwindawo imbono ngayo abathengi. Ukuze wenze oku, kuqhutywa uphando ezahlukileyo ukuvavanya ukulungela abathengi ukuba ahlawule ixabiso leempahla.

Okubalulekileyo! umthengi ngamnye unika uluvo lwakhe buqu, kuthathelwa ingqalelo iimpawu imveliso, kodwa ngokubanzi, loluvavanyo lunika uhlolo kwinjongo kokulindelekileyo zabathengi '.

Kwentengiso - impendulo zabaxhamli nganye ukukhetha imveliso, uphawu okanye inkampani-umvelisi.

Uluhlu amathuba

Njengoko ubona, ixabiso kwempahla wathengisa kufuneka ulale kuluhlu imxinwa indlela ekunokuba zibonelelwa yi inzuzo okhuphisana nabathengi. Ngaphandle lo mgaqo akunakwenzeka ukuqikelela ukukhula kwiintengiso ukunyusa isantya ukuveliswa kweemveliso ezigqityiweyo - oku kunokwenzeka ngenxa yeendleko eziphezulu unattractiveness okanye iimveliso ugqibile uya kuba ukuqokelela uthuli kwindawo yokugcina, uze emva koko - zilahlwe okanye Abathengiswa ecaleni nto.

iziphumo

Ukuba ufuna nayiphi na inkampani kwimveliso waqonda imveliso - into into ekubumbeni ngqo inzuzo iqumrhu loshishino. Ngaphandle uphuhliso lwesakhiwo yokuthengisa ye inkqubo yemveliso iyakuvingca ngokukhawuleza, inkampani libhangile. Ukuba akukho nkxaso karhulumente, siqinise uhamba yimali, abantu bephelelwa yimisebenzi yabo, kunye nabanini zenkampani belinde bayahlelwa buhlungu le yimali.

Ukuze siphephe imeko ebuhlungu, ngokucokisekileyo kufuneka balujongisise amathuba amaninzi kwimakethi kwaye ukuqwalasela amathuba impahla eyenziweyo. Nokuba ebizayo nomfumana umthengi ukuba kuyanqweneleka kubathengi abaninzi.