Iminqwazi "Carhart" - a ngobuwena uyilo yenkcubeko street

«Carhartt» - ngaphambili - inkampani usebenza eyenzelwe ifomu ngemihla yethu - yinkampani lenkundla, leyo silwenza iimpahla nabalulamileyo kodwa esemgangathweni.

Le abenzi bemilingo yenkampani

Owasungula le nkampani «Carhartt» yi Karhartt Hamilton, ngubani akazinanze iimpahla ukususela ebuntwaneni yaye xa ndandishumayela eyenzelwe izinto kubasebenzi. Sele 1889 e Detroit, wagqiba ekubeni ukuqalisa "kwi hambo esisodwa" kwaye wadala inkampani yakhe. Eyona engundoqo iparameters ukuba utsaleleka imveliso, - umgangatho kunye lula. Abameli imisebenzi ukusebenza ngoko nangoko ezivunyiweyo amandla ukuthunga, ubukho ezipokothweni lula kunye zokubopha ezahlukeneyo. Kwaye Hamilton unike ingqalelo ngenxa kuphuhliso into ngasinye ngokwahlukeneyo. Kule minyaka ilikhulu idluleyo iingubo ezitofotofo yonke imihla kunye neminqwazi "Carhart" weza ukuthatha elula, lula kunye nendlela.

Ihlebo baduma

umsebenzi Hamilton wayezimisele ukwenza i impahla emangalisayo ngokobunene ngezinto ekulula ukuzicoca. Ubukho loluhlu olubanzi abathengi wenza Ingabinani ke ethandwa kakhulu. Abaninzi kakhulu uyilo amahle kunye laphu, i eside kakhulu kwezo ndawo ukuba kube kubi kakhulu ngokukhawuleza. Ekuhambeni kwexesha (ngo-1994), iimpahla kunye iminqwazi, "Carhart" ekhohlo kwi kwinqanaba yaseYurophu. Zidalwa ngenxa imigaqo esemgangathweni engqongqo kunye noyilo zokusebenza, anxibe ukumelana edityaniswe nice ezibonakalayo ukuze umzimba.

«Carhartt» Ngoku

Namhlanje, le impahla brand American ijolise abasebenzi kunye nabantu abatsha inkululeko onothando abangengabo yayintsha ezinzima kakhulu imidlalo - ndiqubhe, skateboarding kunye nezinye. Nendlela zinto zincinane, izihlangu enzima-emsebenzini, izincedisi, leyo ngaphezu kubanda kakhulu kunye neminqwazi "Carhart" - isimo mibala ezidolophini, usiko inkxaso esitratweni, kwakunye enye iimpawu eziphambili abalandeli zobugcisa yokubutha kwamadoda ligqobha indlu, DJing, lweBMX.

Collection ngasinye

Le nkampani isekelwe phezu ekudalweni imigca iimpahla wabasebenzi (kuyo njengakwimihla yakudala) kunye fashion esitratweni, ehlaziywa qho lonyaka. Le icala lokuqala imelwe impahla namandla esiphezulu ukuba ushiya inkululeko intshukumo - iibhutsi, iibhatyi ezingoomahambehlala ovaroli. Okwesibini - "isitalato" ulwalathiso kubantu abatsha - unako ukufumana iimpahla ezininzi yoqobo kunye nezincedisi. Le umnqwazi odumileyo "Carhart", nazimbadada nomoya, kwakunye iibhatyi, sweatshirts, T-shirt, ijini ukusuka denim Japanese.

abantu zobugcisa nemidlalo

Le nkampani iye yaphinda yathandwa phakathi kwabahlali ezininzi kwizixeko ezikhulu. Kwakhona, iimpahla kunye neminqwazi "Carhart" abaculi, iimvumi, abathandi lokutyhutyha kunye skateboarding, kuba ingqokelela ukugxininisa ukuziqambela, inkululeko kunye ukungathobeli eyamkelekileyo nemigangatho ngokubanzi. Ngoku le nkampani iye yavulwa sayo eRashiya! "Carhartt" eMoscow zingathengwa kwi ivenkile yempahla uphawu ezisanda kuvulwa kwi Dmitrovsky Lane, 7. "Okhotny Ryad" station metro. "Karhartt" - kungaphezu kwimveliso. Yinto indlela yokuphila, ngokuvisisana ideology, imithendeleko ezahlukeneyo azinikele ubugcisa kwegrafiti, kunye nemiboniso eziliqela, kwakunye yinxalenye ebalulekileyo yenkcubeko esitalatweni.